NEW YORK, April 24, 2017—Haig Barrett is honored to serve CPhI as their press relations and marketing partner for their debut North American event. The inaugural CPhI North America will take place May 16–18, 2017, at the Pennsylvania Convention Center in Philadelphia, PA, USA, adjacent to the 33nd edition of InformEx, the home of fine and specialty chemicals.
The dynamic community of industry leaders within the evolving fine, specialty, and custom chemicals industries will assemble alongside pharmaceutical and biopharmaceutical industry leaders to tackle the challenges and opportunities before them. The launch of CPhI North America, co-located with InformEx, has been strategically timed to take advantage of strong industry growth and innovation while addressing the ever-increasing challenges to the future prosperity of the industry.
“CPhI North America will provide an unrivaled opportunity to become a key stakeholder in the largest pharmaceutical market,” said Robyn Duda, CPhI North America Portfolio Director. “With the projected growth of the pharma industry in this region and the real challenges the industry is facing, there isn’t a better time to bring such an established brand to the North American pharma market.”
“I’ve been attending both conferences over the past25 years and it is so nice to be a part of this U.S first,” said Haig Armaghanian, CEO of Haig Barrett.
Connect Conference Program
While there are so many exciting aspects to the first-ever CPhI North America and InformEx events, perhaps one of the most exciting is the conference program. Powered by the expertise of the American Chemical Society (ACS), the United States Pharmacopeia (USP), the Society of Chemical Manufacturers and Affiliates (SOCMA), and UBM’s rich programming resources, the Connect Conference is unlike any program ever assembled. Conference delegates will have full access to both conference tracks, which will include more than 44 sessions with more than 55 industry experts.
“Both the pharmaceutical and specialty chemicals industries are at exciting crossroads of transformation that include both challenges and opportunities,” shared Haig Armaghanian, Chief Visionary Officer, Haig Barrett. “We are thrilled to have had the opportunity to partner with CPhI North America and InformEx to help to advance needed industry evolution via dynamic programming and the assembling of industry leaders and solution providers.”
With CPhI North America and InformEx under one roof, attendees will have access to more than 630 exhibitors offering a diverse range of solutions. The entire CPhI North America and InformEx event has been expressly designed to serve the full specialty chemical and pharmaceutical value chain, and the exhibit floor has been constructed to facilitate a more intimate and efficient experience, allowing attendees to customize their experiences.
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About Haig Barrett
Haig Barrett is a business management, brand, and marketing consulting practice focused on helping companies develop real engagement with their customers and transform their businesses. Many of our clients have had very impressive visions for the direction they wanted to take, but struggled with the strategic expertise to get there—a struggle that every company experiences to some degree or another, which is why Haig Barrett’s consulting practice focuses on optimizing the use of innovation, technology, culture, and products to stimulate growth and profitability. In short, we are growth accelerators.
Our team of senior experts multiply the force of your team by offering the data-driven insights and expertise needed to grow your business faster. Our practice focuses on the following areas:
- Growth Strategy Services – Assessment, mapping strategic pathways, acquisition strategy, acquisition integration, strategic planning, and market entry strategy.
- Marketing and Brand Positioning – For companies working across the life sciences value chain, paths to market have become increasingly ambiguous and complex. Often, our clients need thought leadership, strategic brand messaging, PR, product launch strategy, sales enablement and activation, and/or strategic content marketing.
- Research & Data Analysis – Competitive intelligence, competitor analysis deep dive, industry trends, new market identification and assessments.
- Operational Optimization – SOP creation and communication, supply chain optimization, organizational alignment, etc.
- Corporate Culture Transformation – Corporate strategy and cultural development, cultural baseline assessment, talent acquisition, and organizational development, execution, and performance management
CPhI drives growth and innovation at every step of the global pharmaceutical supply chain, from drug discovery to finished dosage. Through exhibitions, conferences, and online communities, CPhI brings together more than 100,000 pharmaceutical professionals each year to network, identify business opportunities, and expand the global market. CPhI hosts events across Europe, Asia, and, now, North America, and colocates with ICSE for contract services, P-MEC for machinery, equipment, and technology, InnoPack for pharmaceutical packaging, and BioPh for biopharma. CPhI provides an online buyer and supplier directory at CPhI-Online.com.
InformEx is the must-attend industry conference and tradeshow for the fine and specialty chemical industry. For more than 30 years, InformEx has brought more than 2,500 decision makers and thought leaders together with new suppliers, solutions, and approaches. It is the premier event for buyers and sellers to create profitable relationships, expand partnerships, and network with key industry players. InformEx 2017 will be held adjacent to the inaugural edition of CPhI North America, tremendously expanding InformEx’s reach within and exposure to the full pharmaceutical value chain. In addition, InformEx is the leading event for professionals within the broader energy, food, cosmetics, and agrochemicals fields, as well as other strategic verticals within the specialty chemical industry.
Haig Barrett, CPhI North America Media Relations
Tonia Becker email@example.com 312-962-9273
Beth Harris firstname.lastname@example.org 310-804-6429